Do you run a jewelry training program? If you do, you're a special kind of hero. Training jewelers for the future is not only essential for the well-being of our industry, it's also an important alternative to offer young people and career-changers who want to make something for a living! Here's what we're up to:

  • We offer a directory of schools. If you're not on it, use the email form below to let us know you want to be included.
  • If you plan to host an Open House for your program, let us help you promote it. We will collaborate with jewelry programs to provide support materials, promote your event through social media, and brainstorm with you new ways to to help your local community find you. Open House events are a way for prospective students to see live demonstrations of bench work, meet instructors and professional jewelers, and learn about the school's resources. Can we help you with your Open House? Learn more here
  • We want your participation! Learn more here.

Keep your eye on this space! We have lots of ideas, many of which are already in development, and we'd like your ideas too.



You're probably already using social media for personal networking. But are you completely comfortable with how to use social media to boost your recruitment efforts? BEaJEWELER™ has consulted with marketing experts to bring you tips and tricks that will help you maximize the benefits of social media marketing for your program.  We offer these programs for free to help you attract new students to exciting careers in jewelry making!

Social Media Tips for Schools


BEaJEWELER™ is creating support materials for schools, jewelers, and supportive industry members to use—materials that will help us attract prospective students to the jewelry industry. These downloads are available free of charge. They include professionally produced print materials to boost your recruiting efforts, ideas for hands-on demonstrations to draw prospective students closer to a decision, and range of other materials to help excite people about a career in jewelry making.  Watch this space for additional materials in the weeks and months to come!

View all BEaJEWELER™ Downloads Here


Nobody knows better than you — the jewelry instructor or program manager — the challenges of recruiting new students to the jewelry trade. From time to time we want to call on members of the jewelry education community for insights and to collaborate on shared program initiatives. If you are interested in being contacted by BEaJEWELER™, simply send us an email using the form below.

If you have suggestions for ways BEaJEWELER™ can help improve potential student outreach, or ideas about how we can work together, we'd love to hear them. Please fill out this brief form, and one of the BEaJEWELER™ team members will get back to you right away!

One of the things the BEaJEWELER™ initiative is committed to is helping jewelry trade schools, training programs, and jewelry departments at colleges and universities recruit more students to your programs. We are in the process of developing reproducible marketing materials you can customize and print. We will also share your Open House information on social media, and communicate via email with interested people in your area! If you are planning to host an Open House, send us an email using the form below. BEaJEWELER™ can help!

[No form id or name provided!]

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An Initiative of the MJSA Education Foundation

The BEaJEWELER™ initiative is sponsored by MJSA, the trade association dedicated to professional excellence in jewelry making and design.
This initiative was originally developed in partnership with the New Approach School for Jewelers in Arrington, Tennessee

© 2015-2018. All Rights Reserved. MJSA.
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